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What mid-year targets have you set for your business and do you have someone who is holding you accountable to the targets you have set? Maybe a peer? Your business partner (s) or your life partner/spouse?

  • What have you accomplished for the past 6 months?
  • Did you meet or exceed your 6 month goals you set for yourself?

 

What about the next 6 months leading up to the end of the year?

 

  1. What sales targets have you set for the next 6 months? (The total amount you would like to bring in through sales over this period)

 

  1. How much do you need to sell each month between now and December to hit this target? (divide this by 6)

 

  1. How many products or services do you need to sell each month to achieve this? For example: X products/services per month equals Y per week. If you sell your time by providing a service, this would translate to X hours @ R____ per hour

 

  1. Where might these sales come from?
    • Existing Customers?
    • Do a promotion to attract new business?
    • Run a special offer for your newsletter subscribers?

 

  1. What monthly salary are you aiming for and by when?

 

Marketing Ideas:

  • Social Media: What can you do on social media to create a buzz and generate sales?

 

  • Seasonal Events: Which seasonal events can you tap into? i.e. National Women’s Day, Heritage Day, 16 Days of Activism of no violence against women and children, Christmas or New Year?

 

  • Collaboration: Who could you team up with to do a joint promotion where you share the work and share the reward?

 

  • Speaking Engagements: Could you do talks or speaking engagements at local groups or business clubs where your ideal clients/customers would be, to raise awareness of your business/services you offer? If so, which meetings would you attend and where?

 

  • Existing client base: What could you offer your existing customers/clients that they would find irresistible?